Strengthening our Manufacturing Infrastructure: Guest Post from Ascent Douglas County

    We've heard all too often, from the biggest companies on down to the smallest enterprises, that it can be extremely challenging to keep their products made in the USA.  The reason most often given sounds like, “the manufacturing in the United States has been neglected and now reliable manufacturers are too hard to find, or even nonexistent”.  For more complicated, multi-part products, often the components are made only overseas, so it becomes sensible to manufacture the final product in the same region, in other words, not in the USA.  It is disheartening, frustrating, but entirely logical.  That's why we were so intrigued when we heard about a project in Nevada dedicated to creating a regional manufacturing hub, specifically serving active lifestyle and recreation-oriented companies.  USA Love List invited them to tell us more about it in this guest post by Lisa Granahan: Ascent Douglas may seem like a unique name for an economic development program, however it describes exactly what’s happening. We're working to tell the story of Douglas County, Nevada through an outreach program using social marketing to communicate and engage with the companies and customers we are positioned to serve. The Ascent Douglas County, Nevada marketing initiative was developed to enhance Douglas County’s economic vitality goals by targeting outdoor recreation and lifestyle manufacturers to expand or relocate their operations to Douglas County. With Nevada’s favorable...

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